My PenPal Pastor – Why My Books Won’t Work at The Rock Church – DAN JOYCE art


My PenPal Pastor – Why My Books Won’t Work at The Rock Church

Posted by Dan Joyce on

I’ve come to a realization—one that’s both painful and oddly satisfying at the same time. Pastor Jerry has said it before, and I hate to admit it, but he’s right. My books won’t work at The Rock church. It’s not that my writing isn’t good or that my message isn’t valuable. It’s simply because I’m not a church-selling author. My style, my approach—well, it’s a bit more grassroots, maybe even a little gritty. I do bookstores, coffeehouses, book signings—places where people come to browse, sip a latte, and have a chat. It’s personal, interactive, and, let’s face it, a little bit of a hustle.

In those settings, I work the public. I hustle, make bargains, and make sure people remember me when they walk out the door. I’m not just selling a book; I’m selling a moment, an experience, a piece of me. That’s just not something that works in a church setting. The hustle and bustle, the banter—it's out of place there. You can’t exactly sell a Bible at 25% off with an autograph after a sermon, right? Except, maybe if you’re running the Trump campaign, but let’s not go there.

It stings a little to admit that Pastor Jerry is right. It hurts, because you always want to believe your work can find a place everywhere. But sometimes it just doesn’t fit, and that’s okay. That’s why I’ve still got my Comic-Con application sitting there, ready to go for next year. Now that is a place where my books will thrive, where the hustle works, and where the crowd appreciates a little bit of edge.

So, in the end, it all works out as God intends. Sometimes you just have to listen to the signs and adapt. But hey, the hustle continues—just in a different setting.

by Dan and Bonkers

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